In today’s competitive search landscape, effective SEO is no longer just about keywords—it’s about creating content that is structured, user-focused, and optimized for both humans and search engines. With the help of AI tools like ChatGPT, marketers and creators can streamline their SEO workflow, improve content quality, and unlock new opportunities for organic growth.
This guide breaks down nine highly effective ChatGPT prompts for SEO, each designed to enhance different parts of your content strategy—meta descriptions, FAQ sections, internal linking, article optimization, and much more. Use these prompts directly in your SEO workflow to save time and produce better-ranked content.
1. Meta Description Prompt
A strong meta description can dramatically influence click-through rates from search results. This prompt helps generate a compelling, concise, and keyword-rich snippet.
Prompt :
Act as an SEO strategist. I’m writing a blog post on [topic]. Write a 150-character meta description that summarises the article clearly, includes my main keyword [keyword], and drives clicks from search. Keep it persuasive but natural. Avoid fluff, match search intent, and create genuine curiosity. Use these examples as reference: [insert examples]. Here’s my article intro for context: [insert intro]
2. FAQ Engine Prompt
FAQs provide quick, high-value answers to user questions and greatly boost SEO through structured data. This prompt helps generate concise FAQs that match natural search behavior.
Prompt:
You’re an SEO content expert. Create a short FAQ section for a post on [topic] to improve its ranking and reader value. Write 5 concise questions (each under 10 words) users would actually search, then provide direct answers under 50 words. Naturally include [keyword]. Format cleanly and make it suitable for FAQ schema and AI snippets. Example style: [insert sample].
3. Smart Subheadings Prompt
Good subheadings help users scan content while also signaling topic relevance to search engines. This prompt generates 8–10 optimized H2/H3 headings that improve readability and SEO.
Prompt:
Act as an SEO strategist. Write 8-10 compelling subheadings for an article titled [title]. Each subheading should naturally include keywords, reflect user intent, and make readers want to keep scrolling. Use formats like “how-to,” numbered lists, or clear statements. Keep them under 12 words and structured for readability. Use this outline for context: [insert outline].
4. AEO Optimizer (AI Engine Optimization)
With AI tools influencing which content surfaces in new ways, this prompt helps tune your writing to be more “AI-visible.” It instructs ChatGPT to rewrite sections for clarity, accuracy, and structure while maintaining factual correctness.
Prompt:
You’re an AEO strategist. Review this article on [topic] and rewrite sections to make them more “AI-visible” for engines like ChatGPT, Gemini, and Perplexity. Focus on Clarity, accuracy, and structured responses that can be cited directly. Include concise answers, lists, or frameworks where possible. Highlight what changes improve the chance of being quoted or referenced by AI.
5. Newsletter Summary Prompt
Turning long content into digestible newsletters is time-consuming. This prompt condenses an article into a 100–150 word summary with clear takeaways and a strong call-to-action.
Prompt:
Act as a professional newsletter writer. Create a 100-150 word summary of this article on [topic]. Highlight two actionable takeaways and why they matter. Keep the tone conversational and credible, and end with a clear call-to-action to read or subscribe. Aim for skimmable sentences and immediate value. Example style: [insert sample]. Here’s the source article:[insert link].
6. Title Generator Prompt
Headlines determine whether people click. This prompt generates 10 possible titles that follow SEO best practices—keyword-focused, concise, curiosity-driven, and free from clickbait.
Prompt:
You’re an SEO copywriter. Suggest 10 title ideas for an article targeting [keyword]. Each should stay under 60 characters, balance clarity with intrigue, and follow SEO best practice (keyword near the start). Mix in formats like “how-to,” “X reasons why,” and “what no one tells you about…”. Avoid clickbait. Here’s the article for reference: [insert link].
7. Article Optimizer Prompt
This prompt is designed for deep on-page SEO improvement. It analyzes top-ranking competitors and recommends updates to improve structure, relevance, and overall E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness).
Prompt:
Act as an SEO editor. Analyse the top 3 ranking pages for [keyword]. Identify what they do well, what they miss, and how I can outrank them. Recommend improvements to structure, intent match, and depth. Suggest 3-5 new sections or examples that build stronger topical authority. Finish with a checklist to optimize for E-E-A-T and semantic search. Here are the URLs: [insert links].
8. Internal Link Scout Prompt
Internal links are essential for improving crawlability, session time, and topic authority. This prompt analyzes your sitemap and suggests relevant internal links with natural anchor text.
Prompt:
Act as an SEO Strategist. Based on this sitemap, suggest 5-10 high-relevance internal links that connect related topics naturally. For each, include the source page, target page, and concise anchor text (max 5 words). Focus on context, relevance, and reader experience – not keyword stuffing. Use this sitemap as your base:[insert sitemap].
9. Gap Finder Prompt
This is one of the most strategic prompts on the list. It analyzes your sitemap to identify content gaps—topics you haven’t covered but should, based on search demand and user needs.
Prompt:
You’re an SEO and AEO analyst. Review my sitemap or content list and identify keyword, intent or topic gaps where I can create new pages to boost organic and AI visibility. Suggest 5-10 ideas that match search demand and AI discoverability. For each, include the primary keyword, intent (info/commercial/transactional), and suggested content type. Sitemap: [insert link].
These nine ChatGPT prompts give SEO professionals, bloggers, and businesses a powerful toolkit for optimizing content quickly and efficiently. Whether you need better metadata, stronger article structure, or smarter content planning, these prompts help streamline your workflow while improving search visibility.
